The True Value of Enterprise Data Initiatives with Alation

Alation launches a data culture maturity assessment to help businesses measure the value of data initiatives and advance their data culture maturity status

Alation, Inc., the data intelligence company, today announced the Data Culture Maturity Assessment to help organisations measure the value of their data culture.

The assessment, “How Can Organizations Measure the Value of Data Culture?”, allows organisations to quantify and demonstrate how a mature data culture contributes to business value, drives innovation and accelerates digital transformation.

With the world being increasingly driven by data, especially due to the rise of AI, businesses today are increasingly concerned with how to protect their essential and sensitive data. In fact, it is predicted that nearly all employees will naturally and regularly leverage data to support their work by 2025.

How businesses can benefit from data and analytics

Data leaders must demonstrate how data programs produce tangible business benefits - particularly during more challenging financial times. Recent research from Alation reveals that organisations dedicated to cultivating a strong data culture drive innovation and agility and gain a distinct competitive edge. 

Alation also found that, although 89% of organisations with strong data leadership report that they met or surpassed revenue goals in the past year, there remains a hesitancy for businesses to invest in data architecture that supports decision-making. The company cites this as being due to data leaders struggling to justify the value of data initiatives in budget-restrictive conditions.

During a time that businesses are witnessing massive adoption of new technologies such as AI, they are also having to confront new challenges associated with data governance as a result. With strong data governance capabilities, the potential impact of these technologies may even expose businesses to data and cybersecurity risks.

As a result, The Data Culture Maturity Assessment is ultimately designed to empower organisations to address the challenges of data value and an absence of uniform metrics. The framework was formed through extensive collaboration with Alation’s global customer base, of which 40% are Fortune 100 companies, to understand which metrics matter most regarding data culture maturity. 

The assessment also allows organisations to link data programmes to business objectives. As a result, organisations can tie specific metrics to Data Search & Discovery, Data Governance, Data Literacy and Data Leadership to measure their impact. 

It also measures how business value is driven across an organisation, such as measuring the maturity of an organisation’s Data Search and Discovery capability and showing the impact on business analyst productivity. Through this, Alation aims to help businesses explicitly show the value of developing a data culture through the impact of specific data initiatives.

"Real business value and competitive advantage lie in mature data practices,” said Julie Smith, Director of Data & Analytics at Alation. “It's how organisations can confidently handle data to achieve goals, make decisions, and add value. The approach to success isn't one-size-fits-all; it's as unique as each organisation's approach to defining it.”

She continues: “With the Data Culture Maturity Assessment, organisations can align data initiatives, such as self-service, data governance, and accelerating cloud migration, with business-specific goals and establish clear metrics to measure success. 

“Data should be a collaborative venture, bridging various departments and roles, and laying the foundation for a future with it acting as a catalyst to drive innovation and strategic growth across the organisation. This is our way of helping organisations to plot their path ahead.”

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